• Su France

Why does your logo look like a scribble ?

Updated: Oct 21


At one of the first places I exhibited, I was asked about my logo, so here's what I said, but with a bit more detail.


My aim for my logo was to have something fluid looking, like a scribble, which sometimes sparks creativity.


I asked a friendly graphic designer, my hubby, 'Helpful Andy' if he could do the following:

  • Create a symbol which resembled a nest

  • Was timeless & simple & memorable

  • Was easily identified as mine- incorporating my name so my website could be easily found.

  • Reflect these rusty sculptures - or rather these rusty balled up wire designs, wire from farm fenceposts, which link to home.

  • Be an earthy, green colour which symbolises new growth & my love of nature.



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